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This is how Visit Lund processes your personal data

You should feel secure that we process your personal data in a safe and legal manner. Here you can read more about how Visit Lund processes your personal data.

Personal data

We protect your personal data with the necessary measures and you always have the right to contact us to find out what personal data we have saved about you. We have also appointed a data protection officer whose task is to check that we comply with the provisions of the data protection regulation.

What is personal data?

Personal data is data that can be linked to your person in one way or another. It can be obvious information such as your name or your social security number, but also information such as a telephone number or an IP address. Even photos and moving images are a form of personal data, if you can be clearly distinguished in the image.

What does the processing of personal data mean?

Processing of personal data is any type of handling that can be done with personal data. Examples of terms used in handling are collection, registration, dissemination, processing, archiving or thinning of data.

What personal data do we collect?

Your personal data is registered and may need to be saved when, for example, you send us an e-mail or contact us through our other channels. It can also be when you choose to subscribe to some information from us or register your participation in seminars or the like. The personal data can also be used for statistical purposes.

When you contact us at Visit Lund via a form on the website, via e-mail or an e-service and click "Send", you automatically give your approval (consent) to us storing your data. Even photos and moving images are a form of personal data, if you can be clearly distinguished in the image.

Who can access your personal data?

Your personal data is used by the employees of Visit Lund who need access to personal data to perform their work. We do not disclose personal data to others unless we have to do so due to law, regulation or authority decision.

How long do we store your personal data?

Your personal data will be saved by Visit Lund until the purpose of the processing of the personal data is fulfilled. The personal data will then be handled according to the legal regulations that apply.

Where do we process your personal data?

We always aim to process your data within the EU/EEA. We always follow the EU/EU Commission's recommendations on an adequate level of protection and a personal data processing agreement exists with our supplier that regulates how they in turn may process the personal data on our behalf.

Keep in mind that if you use social media, for example Facebook or Instagram to get in touch with us, the information and personal data are always transferred to a third party (the company/organization that runs the social media). For your own sake, we advise you not to send us sensitive information via social media.

Change or delete information

You have the right to have incorrect personal data corrected or to have incomplete personal data supplemented. In some cases, you have the right to have personal data deleted. It is also called "the right to be forgotten". In these cases, Visit Lund must delete the data without undue delay.

Publication of photos and films for marketing

Consent to the publication of photos and films to promote Lund

You give your consent in connection with a photographer or communicator asking for your consent to take a photo or video of you or your minor child on behalf of Visit Lund. You should therefore not give your consent for preventive purposes. If you want to give your consent, you do this via our e-service:

Give consent for marketing

Withdraw consent

You can revoke your consent at any time via the municipality's e-service for revocation. If a consent is withdrawn, the publication and use of the photo or film shall cease. If a consent applies to a person under the age of 18, it is enough for one of the guardians to withdraw their consent for it to become invalid.

Withdraw consent

If you previously gave your consent via a paper form, they cannot be revoked via the e-service. If you wish to withdraw such consent, please contact Visit Lund, see contact details below.

Contact details

Visit Lund is the personal data controller for the processing of personal data on this website, e-mail and in processing carried out within the company. If you want to know more about how we handle your personal data and how to proceed if you want to have your data corrected or deleted, contact us.

Email Visit Lund

Data Protection Officer

The data protection representative for Visit Lund is Security Solution Scandinavia AB.


If you have a complaint or a point of view about how we process your data, you should contact Visit Lund in the first instance. If you are not satisfied with the action taken, contact Visit Lund's data protection officer, see contact details in the paragraph above. If you are still not satisfied with how Visit Lund processes your personal data, you have the right to send a complaint to The Swedish Authority for Privacy Protection (IMY).

The Swedish Authority for Privacy Protection

About Cookies

We use cookies at A cookie is a small text file that is stored on your computer. It contains information that is used to improve the website for you as a visitor and to enable us to analyze the use of the website.

At you can read more about what cookies are used for and how they can be avoided.

We use these cookies at

Nödvändiga cookies Necessary cookies
Gör att våra tjänster är säkra och fungerar som de ska. Därför går de inte att inaktivera. Makes our services safe and works as they should. Therefore, they can not be disabled.
sv-cookie-consentLagrar cookie-samtycke. Stores cookie consent
JSESSIONIDCookien används för att knyta användaren till en session (ditt besök). Sessionen används sedan av Sitevision till en mängd olika saker knutna till användaren. The cookie is used to link the user to a session (your visit). The session is then used by Sitevision for a variety of things related to the user.
SiteVisionLTMDen här cookien hjälper till att sköta lastbalansering i bakomliggande server. This cookie helps manage load balancing in the underlying server.
Analytiska cookies Analytical cookies
Ger oss information om hur vår webbplats används som gör att vi kan underhålla, driva och förbättra användarupplevelsen. Gives us information about how our website is used that allows us to maintain, operate and improve the user experience.
sv-web-analyticsCookies relaterade till Sitevision Cloud webbanalys. Cookies related to Sitevision Cloud web analytics.
nmstatDenna cookie används för att registrera besökarens användning av webbplatsen. Den används för att samla in statistik om webbplatsanvändning som när besökaren senast besökte webbplatsen. Denna information används sedan för att förbättra användarupplevelsen på webbplatsen. Denna Siteimprove Analytics-cookie innehåller ett slumpmässigt genererat ID som används för att känna igen webbläsaren när en besökare läser en sida. Cookien innehåller ingen personlig information och används endast för webbanalys. Den används också för att spåra sekvensen av sidor en besökare tittar på under ett besök på webbplatsen. Denna information kan användas för att minska användarens resor och göra det möjligt för besökare att snabbare hitta relevant information. This cookie is used to record the visitor's use of the website. It is used to collect statistics on website usage as when the visitor last visited the website. This information is then used to improve the user experience on the website. This Siteimprove Analytics cookie contains a randomly generated ID which is used to recognize the browser when a visitor reads a page. The cookie does not contain any personal information and is only used for web analysis. It is also used to track the sequence of pages a visitor views during a visit to the site. This information can be used to reduce the user's journeys and enable visitors to find relevant information more quickly.
Marknadsföringscookies Marketing cookies
Tillåter oss och våra samarbetspartners att exempelvis anpassa annonser till dig baserat på hur du använder vår webbplats. Allows us and our partners to, for example, tailor ads to you based on how you use our website.
Facebook PixelAnvänds för att kunna få statistik över vilka besöker som kommer från annonser på facebook. Allows us and our partners to, for example, tailor ads to you based on how you use our website. Used to be able to get statistics on which visitors come from ads on Facebook. Allows us and our partners to, for example, tailor ads to you based on how you use our website.

Manage your cookies

Here you can customize which cookies are used for you at Customizations only apply to the browser you use here. If you visit from another browser, you must manage the settings there.

Facebook tracking

We use facebook tracking (Facebook pixel). The Facebook pixel logs you if you are logged in to Facebook. A Facebook pixel saves the following data about you on a website:

  • Http Headers – Everything that is in the upper part of the raw code on the website. In this so-called "header" you can identify the unique IP address from which the individual surfs, which browser is used, where the individual is, where the visitor came from and who the visitor on the website is.
  • Pixel Information – Identifies which Pixel ID and Facebook's cookie.
  • Click information – Where the visitor has clicked on the page.
  • Optional data values – If you have activated that you should see the value of conversion, type of page, etc., you can identify that as well.
  • Form field name – For example, if fields are named 'email', 'address', 'quantity'. Important for e-merchants. By default, the pixel does not save the content of the form. But it can be activated via Facebook Business Manager.

Updated: 2022-01-12